Along with my work, I have been involved in a startup for last 1 year or so, a small website which started as a tech project but its now a budding company (though not full fledged now). I have been funding it from my personal savings and there is no external funding as of now. It is not yet registered, there is no income/sales as such from it as well.
I have been involved right from the scratch, starting from conceiving the idea, designing the portal, developing it, building user base (we are more than 4000 registered users now) etc. Now I have a few friends working with me on this and I am planning to move on and do an MBA, and may be join them after an MBA.
How do I focus on this in my essay ? I am doubtful as I do not work full time on this. Also there are a few achievements, leadership and otherwise in my work front (where I am employed full time) as well. How should I strike a balance ? How should I approach ?
Will it give a wrong impression on the adcom that having being working with a company full time, I have been involved in a venture of my own.
Help !